Investigations
Real stories examined through the IC User's Guide — seeing what's actually driving behavior beneath the surface.
Why You Can't Stop Binge Eating — Scrollytelling Edition
It is not weakness. It is not a willpower problem. It is an ancient survival system mistaking loneliness for danger and food for rescue. Scroll, and watch one map reveal Susan's whole trap — and the way out.
Why You Can't Stop Binge Eating — Interactive Edition
It is not weakness. It is not a willpower problem. It is an ancient survival system hijacking your brain — and now you can watch the whole loop happen live, then watch yourself step out of it.
Why You Can't Stop Checking Your Phone for Likes
It is not vanity. It is not weakness. It is an ancient survival system that cannot tell the difference between a like on Instagram and a vote from your tribe — and it is running you on a loop.
Why You Can't Stop Binge Eating — SVG Edition
It is not weakness. It is not a willpower problem. It is an ancient survival system hijacking your brain — and once you can see it happening, you can retrain it.
Susan's Story — Narrated IC User's Guide Video
Susan tells her ten-year binge-eating story in her own words — and the IC User's Guide lights up live to match every beat.
Why You Can't Stop Binge Eating
It is not weakness. It is not a willpower problem. It is an ancient survival system hijacking your brain — and once you can see it happening, you can retrain it.